摘要
旅游电子商务已经成为旅游经济的一种新态势,并对我国旅游市场固有的市场壁垒带来革命性冲击,旅游电子商务给中国旅游业跨越式发展带来了新的契机.分析中国旅游业发展的现状的基础上,探讨了旅游电子商务为旅游业发展带来的机遇和挑战,提出了旅游电子商务模式及对策.
Tourism ecommerce has already become a kind of new situation of tourist economy, and bor ough the revolutionary impact to the inherent barrier of our country in tourist market, tourism e- commerce has brought the new opportunity to great-leap-forward development on Chinese tourist industry. Basing on analyzing Chinese current tourist industry, probing into tourist industry opportunity and challenge as result of tourism e-commerce, and have proposed the tourism e-commerce mode and countermeasures.
出处
《德州学院学报》
2006年第2期89-92,共4页
Journal of Dezhou University
关键词
旅游电子商务
模式
对策
tourism electronic commerce
mode
countermeasures
