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旅游产业转型:业态创新机理与拓展领域 被引量:8

The Transformation of Tourism Business:innovation mechanism and expansion area in types of operation
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摘要 随着我国旅游经济和产业的转型升级,现代旅游业的生产性服务领域和新业态正在不断产生。旅游业态的外在表现形式虽然呈多样化特征,但旅游业态的创新过程却有其内在机理:它应包括市场创新、技术创新、生产经营方式创新、组织创新、供应流通渠道创新、制度创新等重要内容。现代旅游业的功能拓展及新增长点主要反映在会展旅游、奖励旅游、商务旅游、咨询旅游、培训旅游、考察旅游、疗养旅游和修学旅游等领域。 with the rapid development of China' s tourism economy and the transformation and upgrading of tourism industry, the modern tourism has been developing in productive service areas and tourism operation models. Tourism shows diverse operation forms, but its inner mechanism in the innovation process can be attributed to market innovation, technological innovation, production and management innovation, organizational innovation, the supply channels' innovation , institutional innovation, etc. Function expansion and new growth points of modern tourism are mainly reflected in the following areas, such as MICE tourism, incentive tourism, business tourism, tourism consulting, training tourism, study tourism, resort tourism.
作者 张文建
出处 《上海管理科学》 CSSCI 2011年第1期85-88,共4页 Shanghai Management Science
关键词 生产性服务 旅游业态 创新机理 转型与拓展 Productive services Tourism operation model Innovative mechanism Transformation and expansion
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