摘要
对体育新闻娱乐化过度异化现象进行了探讨,认为存在异化现象,主要表现在过度商业化、“狗仔化”和庸俗化,针对存在的问题提出了相应对策,即体育媒体要加强自律,同时相关的监管监督措施要到位。
The dissimilation of sports journalism is shown in the fact that the sports journalism is over-commercialized,paparazzi prosper and corruption appears. In view of all these problems, countermeasures are put forth. Sports media should enhance its self-discipline and relative supervision and control must be secured.
出处
《武汉体育学院学报》
CSSCI
北大核心
2006年第3期23-25,共3页
Journal of Wuhan Sports University
关键词
体育新闻
娱乐化
异化
对策
sports journalism
entertaining
dissimilation
countermeasure