摘要
改革开放以来,我国体育竞赛表演市场得到了快速发展,但由于起步较晚,体制不畅等原因,竞赛表演市场发展过程中还存在着各种各样的问题,影响了市场的发展,在此我们对体育竞赛表演市场的定义以及市场构成的主要部分中存在的问题加以分析,以期对体育竞赛表演市场的发展有所启示。
With the development of national economy, China's sports competition exhibition match market has developed quickly. But there are still various prpblems with the market which have affected its development due to the fact that it has just started developing lately and the system is not mature. Through analysing the definition of sports competition exhibition match market and the problems with the main ingredients of the market, the paper is expected to inspire some freshing thinking on the fast and healthy development of sports competition exhibition match market.
出处
《河南理工大学学报(社会科学版)》
2005年第3期249-251,共3页
Journal of Henan Polytechnic University:Social Sciences
关键词
体育
竞赛表演市场
主体产品
营销主体
消费主体
sports, sports competition exhibition match market, main product, sales agent, consumer