摘要
按照熵权法的基本原理,对指标数据的无量纲化不是通常的标准化,而是均值化。均值化处理后不仅消除了指标量纲与数量级的影响,而且还能包含原始数据的全部信息。因此,用这种方法去做综合评价效果非常理想。同时根据所构建的综合评价指标体系,将熵权法应用于10家白酒类上市公司经营业绩的综合评价,得到了与实际相一致的结论。
According to the basic principle of entropy method, this paper uses mean method, without nonnalizing the dimensionless unit of index data. Mean method can eliminate the effect of index dimension and quantity of data, and include all information of original.So the use of this method is very good for doing comprehensive evaluation. This paper also based upon the comprehensive evaluation index system constricted, employs entropy method to do a comprehensive evaluation of operational results of 10 white spirit listed companies and come to a actual conclusion.
出处
《商业研究》
北大核心
2004年第16期139-140,144,共3页
Commercial Research
