摘要
在已有的企业多角化划分理论的基础上，对多角化经营的利弊进行了辩证分析，提出了实施多角化战略的基本原则及评析和选择方法．
Diversification strategy have been chosen by many enterprises as development and expandation of enterprises. According to the actual condition of researching into diversification strategy, the advantage and its disadvantage of diversification strategy have been analysised on the basis of clasifying diversification extent. The basis principle and evaluation method of diversification strategy have been proposed in this paper.
出处
《陕西科技大学学报（自然科学版）》
1999年第1期6-10,共5页
Journal of Shaanxi University of Science & Technology
关键词
多角化
经营战略
评价
选择
diversification, management strategy, evaluation, choice
