摘要
多角化经营战略是企业在新的产品领域和新的市场领域形成的战略。本文从阐述企业实施多角化经营战略的动因入手 。
The diversification strategy means the enterprises might provide their new products in new markets.This paper will elaborate the inlentions and then analyze the counter meɑsures of the enterprises that implementing the diversification strategy.
出处
《华东经济管理》
2000年第6期32-33,共2页
East China Economic Management
关键词
企业
多角化经营
对策
经营战略
动因分析
Enterprises
Diversification
Strategy
Intentions
Countermeasures.t
