摘要
我国现行广告立法没有规范广告表演者对瑕疵广告的法律责任。本文阐释了广告表演者的概念与特征;坚持瑕疵广告的表演者应当承担法律责任,且不以造成消费者实际经济损失为成立要件。
There is no regulation about the legal responsibilities that advertisement performers should take for dishonest advertisements in the “Advertisement Law' currently in China. In this paper the author elaborates the definition and features of an advertisement performer and puts forward the idea that advertisement performers should take legal responsibility for their dishonest advertisement.
出处
《内蒙古财经学院学报（综合版）》
2005年第4期66-68,共3页
Journal of inner Mongolia finance and economics college
关键词
广告表演者
瑕疵广告
名人广告
证言广告
形象代言人
法律责任
advertise performer dishonest advertisement advertisements made by celebrities testimony advertisement image representative legal responsibility
