摘要
我国旅游市场格局发生的变化,为经济型酒店的发展提供了一个巨大的市场,国际酒店集团已开始抢占这一市场。面对这一形势,抢占经济型酒店市场成为中国旅游业发展的重要战略之一,以使我国酒店业在激烈的国际竞争中争得一席之地。本文通过对目前经济型酒店现状的分析,提出了相关的发展策略。
With the great changes experienced by tourism market, there is a huge market for development of economic hotels. Economic hotels industry is on the track to a new area. Based on the analysis of current status of the economic hotels, this paper proposes some strategy for further development so that our hotel industry is able to meet competition from the international hotel groups.
出处
《苏州市职业大学学报》
2004年第2期37-38,共2页
Journal of Suzhou Vocational University
