摘要
随着旅游市场的发展 ,传统的旅游形式已经不能满足旅游者的需要 ,更具个性的体育旅游形式在我国旅游业中的重要地位越来越突出。本文阐明了发展体育旅游的必要性 ,分析了体育旅游发展的可能性 。
With the development of tourism market, traditional travel forms can no longer satisfy the tourists' demands. Thus, sports tourism prevails to some extent, for it is a way to demonstrate individualities. This paper illustrates the importance of sports tourism, its potential development and development strategies.
关键词
体育旅游
发展
必要性
可能性
策略
Sports tourism, development, necessity, possibility, and strategy
