摘要
我国物流企业普遍的规模不足与战略资源短缺严重影响了企业竞争优势的形成,企业孤立经营的传统模式需要被打破,特别是加入WTO,市场进一步开放的局势下,企业之间从对立竞争向协作竞争转换的迫切性越来越明显,而转换过程的组织方式就是建立企业之间的战略联盟。本文通过对我国物流企业战略联盟在经济上的可行性和在模式上的适应性进行研究,提出了具有趋势性的动态联盟模型以及物流企业战略联盟的发展思路。
The small size a nd the lack of strategic resources of logistic enterprises hinder the formation of competitive advantage.Traditionally isolated mode of operation of logistic ente rprises must be changed.As China entered the WTO,and Chinese market opens itself more to the outside world,there is a growing need for the enterprises to change from confrontational competition to cooperative competition.The best organizati on suitable for such a change is to build strategic alliances among logistic ent erprises.Based on the research of the economic feasibility and operational suita bility of the strategic alliance,this paper puts forward the dynamic alliance mo des and the development line of strategic alliance of logistic enterprises.
出处
《中国流通经济》
CSSCI
2003年第8期16-19,共4页
China Business and Market