摘要
提出企业竞争行为是由企业在市场中的竞争地位、产品生命周期、竞争对手竞争行为、企业风险类型和企业业务优势变化五个因素共同作用决定的 ,建立了市场竞争行为选择模型 .在此基础上设计了基于随机变量作用的定性模拟方法和基于规则库的模糊定性模拟方法 ,实现了企业市场竞争行为的定性模拟 .
Corporation competitive behaviors are mainly determin ed by the conjunct action of the following five factors, namely, the competitive s tatus of corporations, product life circle, the competitive behavior of contesta nts, the risk type of corporation and the change in operation predominance of co rporation. A competitive behavior selecting model was designed based on the abov e thesis. A qualitative simulation method based on random variable action and a fuzzy one based on rule base were put forward. The qualitative simulation of cor poration competitive behavior was implemented.
出处
《华中科技大学学报（自然科学版）》
EI
CAS
CSCD
北大核心
2003年第6期106-108,共3页
Journal of Huazhong University of Science and Technology(Natural Science Edition)
基金
国家自然科学基金资助项目 (70 1710 14 )
湖北省自然科学基金资助项目 (2 0 0 1ABB0 3 2 )
关键词
竞争行为
定性模拟
博弈论
规则库
competitive behavior
qualitative simulation
game theory
rule base
