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我国出口电子产品目标市场的优序分析和战略研究

Optimal Serial Analysis of Objective Market and Research of Market Strategy for the Export Electronic Products of China
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摘要 本文首先建立了我国出口电子产品目标市场优序分析的层次分析法(AHP)模型,然后运用最优估计法进行求解,再运用多目标决策的理想点法,对出口目标市场的优先序列进行了分类,得到了90年代我国发展电子出口的市场战略. In this paper, the model of hierarchy analysis was developed for the optimal serial analysis of the objective market for the export electronic products of China. The optimal estimation was used to solve the model, and the optimal series of export objective market were classified by means of the ideal point method of the multi-objective decision, Finally, the market strategy for the development of the export electronic products of China in 1990 s was pointed out.
作者 孙枫林
出处 《湖南大学学报(自然科学版)》 EI CAS CSCD 1992年第3期46-53,60,共9页 Journal of Hunan University:Natural Sciences
关键词 寻优 出口 电子产品 目标市场 optimation multiple objectives strategy/export electronic product objective market
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