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创新驱动与创业协同:平台经济赋能城乡融合发展的双路径机制

Innovation-Driven and Entrepreneurship-Synergized:Dual Pathways of Platform Economy Empowering Urban-Rural Integrated Development
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摘要 基于数字经济时代背景,探究平台经济对城乡融合发展的赋能效应及内在机制。通过构建包含人口、经济、空间、社会与生态五个维度的城乡融合发展评价体系,选取2013—2023年中国(除港澳台)31个省区市的面板数据,实证检验平台经济对城乡融合发展的影响效应。研究发现,平台经济能够显著提升城乡融合发展水平,且呈现“中部>西部>东部”的梯度特征,凸显其在中等发达地区的倒U型增效潜力;科技创新与创业活跃度具有双重中介作用,其中科技创新贡献73.2%的间接效应,是核心驱动力;双重中介模型揭示两路径存在资源竞争关系,创业活跃度虽发挥补充作用但传导效能较弱。进一步研究显示,平台经济对城乡融合的影响并非单一线性,还受到科技创新的负向调节。建议通过实施区域差异化战略、强化科技驱动的政策导向、构建“科技引领-创业协同”的发展生态,进一步释放平台经济的城乡融合潜能。 Against the backdrop of the digital economy era,this study investigates the enabling mechanisms and effects of platform economy on urban-rural integrated development.By constructing an evaluation system for urban-rural integration encompassing five dimensions,population,economy,space,society,and ecology,and employing panel data from 2013 to 2023 for Chinese 31 provincial-level administrative regions(excluding Hong Kong,Macao,and Taiwan),the paper empirically examines the impact of platform economy on urban-rural integration.The findings reveal that platform economy significantly enhances urban-rural integrated development,exhibiting a“central>western>eastern”regional gradient that highlights its inverted U-shaped enhancement potential in moderately developed areas.Both scientific and technological innovation and entrepreneurial activity demonstrate dual mediating roles,with innovation contributing 73.2%of the indirect effects and serving as the core driver.The dual-mediator model further uncovers resource competition between the two pathways,indicating that while entrepreneurship plays a complementary role,its transmission efficacy remains limited.Further research reveals that the impact of the platform economy on urban-rural integration is not a simple linear relationship but is also negatively moderated by technological innovation.Policy recommendations include implementing region-specific strategies,strengthening the technology-driven policy orientation,and fostering a technology-driven and entrepreneurship-synergized development ecosystem,to further unleash the platform economy's potential for urban-rural integration.
作者 孙树垒 朱忆 葛世龙 SUN Shulei;ZHU Yi;GE Shilong(School of Management Science and Engineering,Nanjing University of Finance and Economics,Nanjing 210023,China;School of Engineering Audit,Nanjing Audit University,Nanjing 211815,China)
出处 《南京审计大学学报》 北大核心 2025年第6期101-111,共11页 Journal of Nanjing Audit University
基金 江苏省乡村振兴软科学研究课题(25ASS050) 南京财经大学校级科研课题(XKYC3202509)。
关键词 平台经济 数字经济 城乡融合 乡村振兴 科技创新 创业活跃度 platform economy digital economy urban-rural integration rural vitalization scientific and technological innovation entrepreneurial activity
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