摘要
运用文献资料、逻辑分析、文本分析等方法,探析中国武术对外传播话语体系构建的内在逻辑以及现实困境,提出提升策略。生产逻辑包括话语主体、内容、受众、表达四个方面;运行逻辑包括话语传递、对话展开、理解达成三个方面;实践逻辑包括增强话语表达说服力、优化对外话语回应力、提升话语表达亲和力三个方面。现实困境:话语主体协同不强,话语内容表达不清,话语平台运用不足,话语传播效果不佳。提升策略:落实主体责任,强化主体协同;优化话语内容,提升话语共鸣;利用媒介平台,拓宽话语范围;讲好文化故事,增强话语效果。
By using the methods of literature review,logical analysis and textual analysis,this paper explored the internal logic and practical predicaments of the construction of the discourse system for the international communication of Chinese wushu,and proposed improvement strategies.The production logic encompasses four aspects:the discourse subject,content,audience,and expression.The operational logic includes three aspects:discourse transmission,dialogue development,and understanding achievement.The practical logic indudes three aspects:enhancing the persuasiveness of discourse expression,optimizing the responsiveness of external discourse,and improving the affability of discourse expression.Practical predicaments:The collaboration among discourse subjects is weak,the expression of discourse content is unclear,the utilization of discourse platforms is insuffi cient,and the effect of discourse communication is poor.Improvement strategies:We should implement the main responsibility to enhance the coordination among the main bodies,optimize the discourse content tothe enhance its resonance,make use of media platforms to broaden the discourse scope,and tell cultural stories well to enhance the discourse effect.
作者
李成
丁保玉
LI Cheng;DING Bao-yu(School of Wushu and National Tradition Sports,Tianjin University of Sport,Tianjin 301617,China;Postdoctoral Research Station,Tianjin University of Sport,Tianjin 301617,China)
出处
《体育文化导刊》
北大核心
2025年第12期89-95,共7页
Sports Culture Guide
基金
国家社会科学基金项目(24BTY111)
天津市哲学社会科学规划重点项目(TJTY24—003)
湖北省教育科学规划重点项目(2024GA045)。
关键词
民族传统体育
中国武术
对外传播
话语体系
traditional national sports
Chinese wushu
international communication
discourse system
