摘要
旅游作为生态产品价值实现满足人类生态需求的有效方式,关乎生态资源的可持续利用与人类福祉。论文以探讨旅游地生态产品价值的多维性为切入点,在分析生态产品内涵、价值构成和旅游地生态产品价值内涵的基础上,解构出旅游地生态产品价值的具体表征形态,继而提出旅游地生态产品价值实现路径。研究表明:生态产品的旅游吸引价值是旅游地生态产品价值实现过程中的核心价值表征;旅游地生态产品价值的具体表征形态建立在旅游者与旅游地的特定时空互动关系之上;旅游地生态产品价值有标准型、探索型、参与型和定制型四种表征形态;旅游地生态产品价值实现可从供给驱动、需求驱动和共创驱动着手来探索适应供需双方角色差异和行为特征的路径。将生态产品价值实现与旅游活动关联进行探究的这一全新尝试,对旅游地生态产品可持续供给能力的提升及价值实现路径的探索具有参考借鉴意义。
Tourism,as an effective way to realize the value of ecological products to meet human ecological needs,is related to the sustainable use of ecological resources and human well-being.The article takes the multidimensionality of eco-product value in tourism as the starting point,analyzes the connotation of eco-products,the value composition and the connotation of eco-product value in tourism,and then deconstructs the specific characterization of eco-product value in tourism,and proposes the path of realizing eco-product value in tourism.The research shows that:the tourism attraction value of ecological product is the core value representation in the process of realizing the value of ecological product in tourist destination.The specific representation form of the value of ecological product in tourist destination is based on the interaction relationship between tourist and tourist destination in a specific time and space.There are four representation forms of ecological product values in tourist destinations:standard,exploratory,participatory,and customized.The realization of ecological product value in tourist destination can be explored through supply-driven,demand-driven,and co-creation-driven paths,adapted to the differing role and behavioral characteristic of both supply and demand sides.This is a new attempt to explore the link between ecological product value realization and tourism activities is of reference significance for the enhancement of the sustainable supply capacity of ecological products and the exploration of value realization paths in tourist destinations.
作者
明庆忠
李红芳
史鹏飞
MING Qingzhong;LI Hongfang;SHI Pengfei(Institute of Tourism and Cultural Industry,Yunnan University of Finance and Economics,Kunming Yunnan 650221,China)
出处
《生态经济》
北大核心
2026年第1期16-24,共9页
Ecological Economy
基金
国家自然科学基金项目“山地旅游者精神幸福体验的具身实现与溢出机制研究”(42571298)
“兴滇英才支持计划”项目“云岭学者”专项经费支持(YNWR-YLXZ-2016-008)。
关键词
生态产品
旅游地
表征形态
实现路径
价值实现
ecological product
tourist destination
representation form
realization path
value realization