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基于AI驱动的3D超写实数字人赋能媒体融合实践

Practice of the AI-driven 3D Hyper-realistic Digital Human enabling Media Convergence
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摘要 当前,影视动画行业衍生的虚拟数字人正与AIGC技术深度融合,其呈现出的视觉效果与交互能力受到广泛关注,已经成为广电行业探索应用的热门领域。本文基于苏州台3D超写实数字人“苏意”的关键技术,详细阐述虚拟数字人制作系统的建设经验,并介绍实际应用情况与未来展望,以供行业参考和借鉴。 At present,the virtual digital human developed from the film and television animation industry is deeply integrated with AIGC.The visual effect and interaction ability presented by it have attracted extensive attention.It has become a hot topic for exploration and application in the radio and television industry.Based on the key technologies of Suzhou Broadcasting System’s 3D hyper-realistic digital human“Suyi”,this paper shares the experience of the construction of the virtual digital human production system in detail,and introduces the actual application for the reference of the industry,which can be used as a reference and inspiration for the industry.
作者 周星宇 黄敏杰 Zhou Xingyu;Huang Minjie(Suzhou Broadcasting System,Jiangsu 215000,China)
出处 《广播与电视技术》 2025年第10期30-34,共5页 Radio & TV Broadcast Engineering
关键词 虚拟数字人 MetaHuman 动作捕捉 AI互动数智人 Virtual digital human MetaHuman Motion capture AI interactive digital intelligent human
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