摘要
文中以为边境旅游公路注入活力、构建“交旅融合”模式提供经验为目的,依托吉林省沿边开放旅游大通道(G331)项目(以下简称“G331项目”),结合实地考察等探究景观标识与边境旅游公路的关联性,明确G331项目景观标识总体目标、设计思路,提出Logo、门户标志等多类标识设计应用。建立特色标识系统可提升G331项目辨识度与服务功能,助力沿线旅游产业发展及文化资源保护。
This study aims to invigorate border tourism highways and provide insights for constructing an integration of transportation and tourism model.Relying on the Jilin border open tourism corridor(G331 Project),field investiga⁃tions and related analyses are conducted to explore the relationship between landscape signage and border tourism highways.The research clarifies the overall objectives and design concepts of landscape signage in the G331 Project and proposes various applications,including logos and gateway signs.Establishing a distinctive signage system can enhance the recognizability and service function of the G331 Project,thereby promoting tourism industry develop⁃ment and cultural resource preservation along the route.
作者
程子芙
孙馨宇
CHENG Zifu;SUN Xinyu(Jilin Traffic Planning and Design Institute,Changchun 130000,China;China Academy of Urban Planning&Design Shenzhen,Guangdong Shenzhen 518000,China)
出处
《低温建筑技术》
2025年第11期19-23,共5页
Low Temperature Architecture Technology
关键词
景观标识设计
旅游公路
交旅融合
landscape signage design
tourist highway
integration of transportation and tourism
