摘要
目的在国家对文化传播发展的持续推动及数字技术在文化保护应用方面不断深入的背景下,探寻利用数字技术对鄱阳湖地域文化进行记录保护与传承创新的新策略。方法从文化的资源数字化、文化的生产数字化和文化的传播数字化三个方面展开对鄱阳湖地域文化的创新保护。首先,进行环鄱阳湖地域文化的数据采集梳理、建立鄱阳湖地域文化数据库等工作。其次,将所采集初始数据进行分类提取与再设计,在数字虚拟世界中对鄱阳湖地域文化进行数字化文创产品的设计开发,并且结合实物文创产品实现鄱阳湖地域文化与用户的虚实双轨多样交互。结论鄱阳湖地域文化数字化的转化不但有助于延长文化元素的保存时间、增强数据调阅的便利性,而且为后期设计再创造奠定了坚实基础,同时为其他地域文化数据库建设、数字化文创产品设计提供参考依据。
The work aims to explore new strategies for using digital technology to record,protect,inherit and innovate in the culture of the Poyang Lake region in the context of the continuous promotion of cultural dissemination and the deepening application of digital technology in cultural protection by the country.The innovative protection of the Poyang Lake regional culture was carried out from three aspects:digitalization of cultural resources,digitalization of cultural production,and digitalization of cultural dissemination.Firstly,data collection and organization of the Poyang Lake regional culture was carried out,and a Poyang Lake regional culture database was established.Secondly,the collected initial data were classified,extracted,and redesigned.Digital cultural and creative products were designed and developed for the Poyang Lake regional culture in the digital virtual world,and physical cultural and creative products were combined to achieve diverse interaction between the Poyang Lake regional culture and users in both virtual and real tracks.In conclusion,the digital transformation of the Poyang Lake regional culture not only helps to extend the preservation time of cultural elements and enhance the convenience of data retrieval,but also lays a solid foundation for later design and recreation.At the same time,it provides a reference for the construction of other regional cultural databases and the design of digital cultural and creative products.
作者
赵勤
赵萌
丁一慈
李鸿祥
ZHAO Qin;ZHAO Meng;Ding Yici;LI Hongxiang(Jiangxi Science and Technology Normal University,Nanchang 330038,China;Jiangxi Vocational Academy of the Arts,Nanchang 330044,China)
出处
《包装工程》
北大核心
2025年第18期187-200,277,共15页
Packaging Engineering
关键词
鄱阳湖
地域文化
数字化
文创产品
the Poyang Lake
regional culture
digitization
cultural and creative products
