摘要
城市记忆传承在城市化进程中面临挑战,电影海报设计发挥电影与城市公共装置艺术的优势,为城市记忆的传承提供新思路。研究基于在地性、普适性、交互性原则,通过意象解构与视觉符号层级化转译,提取电影核心意象转化为电影海报设计符号,打造沉浸式叙事场域,实现文化记忆的城市公共艺术实践。
In the process of urbanization,the challenge of urban memory inheritance has emerged.The design of movie posters,by leveraging the advantages of movies and urban public installation art,provides new ideas for the inheritance of urban memory.This research,based on the principles of locality,universality,and interactivity,through the deconstruction of imagery and hierarchical translation of visual symbols,extracts the core imagery of movies and transforms them into design symbols of movie posters,creating an immersive narrative fi eld to achieve the practice of urban public art for cultural memory.
作者
马晓冉
周硕
房钰栋
MA Xiaoran;ZHOU Shuo;FANG Yudong
出处
《丝网印刷》
2025年第14期81-83,共3页
Screen Printing
关键词
城市文化记忆
公共艺术设计
电影海报
视觉重构
urban cultural memory
public art design
movie posters
visual reconstruction
