摘要
马尔库塞基于当代资本主义发展的现状,提出了“虚假需求”这一概念,并指出社会控制正是在虚假需求的基础上才得以稳定。他把虚假需求产生的原因归结为资产阶级为了维护统治的需要,从而利用科学技术对人们进行意识形态统治,并且设想通过“审美革命”的方式来造就革命的主体,从而摆脱虚假需求的控制。运用马克思的异化理论,分析指出以私有制为核心的资本主义生产方式是虚假需求产生的根本原因,旨在深化对马尔库塞理论本质的理解,并尝试对当前中国出现的异化消费现象进行剖析。提出通过走驯服资本的道路、加强科技创新、坚持以人为本的发展理念、树立理性的消费观来满足人民对美好生活的需要。
Based on the current state of contemporary capitalist development,Marcuse introduced the concept of‘false demand’and argued that social control is stabilised precisely on the basis of false demand.He attributed the origins of false demand to the bourgeoisie's need to maintain its rule,thereby exploiting science and technology to impose ideological control over people.He envisioned achieving this through an‘aesthetic revolution’to cultivate the revolutionary subject,thereby escaping the control of false demand.By applying Marx's theory of alienation,this paper analyses that the capitalist mode of production centred on private ownership is the fundamental cause of false demand,aiming to deepen understanding of the essence of Marcuse's theory and attempt to analyse the phenomenon of alienated consumption currently emerging in China.It proposes addressing the people's needs for a better life by following the path of taming capital,strengthening scientific and technological innovation,adhering to a people-centred development philosophy,and fostering a rational consumption outlook.
作者
高燕超
GAO Yan-chao(School of Marxism,Beijing Normal University,Beijing 100875,China)
出处
《边疆经济与文化》
2025年第9期131-136,共6页
The Border Economy and Culture
关键词
虚假需求
异化劳动
驯服资本
以人为本
false demand
alienated labour
taming capital
people-centred
