摘要
文章讨论公共图书馆利用阅读推广和借助新兴技术开展民俗文化旅游数字服务,为基层旅游发展赋能。研究运用定性与定量相结合的方法,通过对河北省图书馆“文化旅游数字驿站井陉天路古村落群”项目的案例分析,提出图书馆要与多方协作打造高质量数字文旅产品、快速推动文旅数智科技创新应用、积极营造民俗文化旅游数字场景新体验、通过新媒体服务扩大营销、促进乡村振兴的建议。
This paper discusses the use of reading promotion and emerging technologies by public libraries to carry out folk culture tourism digital services,enabling the development of tourism at the grass-roots level.Through the case analysis of Hebei Provincial Library’s“cultural tourism digital post Jingxing Tianlu ancient village group”project,this study uses a combination of qualitative and quantitative methods,and puts forward suggestions that the library should cooperate with various parties to create high-quality digital cultural tourism products,quickly promote the innovative application of cultural tourism digital technology,actively create a new experience of folk culture tourism digital scene,expand marketing through new media services,and promote rural revitalization.
作者
田静
刘涛
Tian Jing;Liu Tao
出处
《新世纪图书馆》
2025年第6期32-37,共6页
New Century Library
基金
河北省文化艺术科学规划和旅游研究项目“乡村振兴背景下的公共图书馆协同发展机制研究”(项目编号:HB24-YB071)系列研究成果。
关键词
文旅融合
数字技术
公共图书馆
民俗文化旅游
Cultural and tourism integration
Digital technology
Public library
Folk culture tourism