摘要
通过快速优化产品以适应不同用户的个性化需求,同时控制成本和提高设计效率,仍然是业界面临的重大挑战。研究提出了一种创新的产品定制模型,旨在通过对用户进行分类,选取代表性用户,快速定制面向用户的产品设计,以提高用户满意度。首先,采用德尔菲法来确定用户特征的关键信息维度。随后,利用K-Means聚类算法对用户进行分类,以识别不同用户群体中的代表性用户。然后,通过用户访谈法构建代表性用户画像,提取用户需求,并依据功能布局设计原则,设计定制衣柜的功能布局,以指导实际的定制衣柜设计。最后,采用综合评价法对设计方案进行评估。该方法能够在不牺牲产品多样性的前提下,有效筛选代表性用户,并让用户直接参与设计过程,准确提取用户的个性化情感隐含信息和偏好差异,从而指导定制衣柜的功能布局设计。研究提出的产品定制模型可以确保产品设计能够满足用户的个性化需求,为企业提供了一个有效的工具,以提升用户满意度和市场竞争力。
It remains a significant challenge in the industry to rapidly optimize products to meet personalized needs of different user groups while control costs and improve design efficiency.This article proposes an innovative product customization model aimed at classifying users,extracting representative users,and quickly customizing user-oriented product designs to improve user satisfaction.Firstly,this study uses the Delphi method to determine key information dimensions of user characteristics.Subsequently,the K-Means clustering algorithm is used to classify users and identify representative users from different user groups.Next,representative user profiles are constructed through user interviews,user needs are extracted,and based on functional layout design principles,the functional layout of customized wardrobes is designed to guide actual designs.Finally,the comprehensive evaluation method is used to evaluate the customized wardrobe functional layout design scheme.This method can effectively screen representative users without sacrificing product diversity,allowing users to directly participate into the design process and accurately extract personalized emotional implicit information and preference differences,thereby guiding the functional layout design of customized wardrobes.This product customization model provides a practical tool for guiding the functional layout design of customized wardrobes,offering enterprises a valuable pathway to enhance user satisfaction and market competitiveness.
作者
蔡伟麟
周美玉
王怡
王征宇
王仲
CAI Weilin;ZHOU Meiyu;WANG Yi;WANG Zhengyu;WANG Zhong(School of Art Design and Media,East China University of Science and Technology,Shanghai,200237,China;Industrial Design Institute,COMAC Shanghai Aircraft Customer Service Co.,Ltd.,Shanghai,200241,China)
出处
《家具与室内装饰》
北大核心
2025年第5期14-19,共6页
Furniture & Interior Design
基金
国家社会科学重大基金“涉台传统村落资源调查整理与保护利用研究”(21&ZD215)。
关键词
衣柜定制
K-MEANS聚类
用户分类
功能布局设计
设计评价
Wardrobe customization
K-Means clustering
User classification
Functional layout design
Design evaluation
