摘要
数字古籍视频实现了数字媒体技术与古籍的有效结合,探究数字古籍视频的用户参与行为,将有效助力古籍深层次保护,对推动古籍大众化传播和普及推广实践工作具有重要意义。以《典籍里的中国》第一季的26532条用户评论为研究对象,借鉴认知-情感人格系统理论,结合主题模型构建数字古籍视频用户参与行为的组态分析框架,并运用模糊集定性比较分析方法,以获取影响数字古籍视频用户参与行为的组态路径,从而归纳相应组态模式。研究发现,数字古籍视频的用户参与行为存在6条殊途同归的组态路径,且可进一步归纳为“情境-认知导向型”“综合导向型”和“情境-情感导向型”3种差异化的用户参与行为组态模式。在研究发现基础上,为数字古籍视频的内容生成及古籍保护单位优秀文化典籍的保护传承提出若干建议。
Digital ancient book video realizes the effective combination of digital media technology and historical books.Exploring the user participation behavior of digital video of ancient books will effectively help the deep protection of ancient books,which is of great significance to promote the popularization and dissemination of ancient books.This study takes 26532 user reviews on the first season of China in Classic Books as the research object,draws on the cognitive-affective personality system theoretical framework,and combines topic models to construct a configuration analysis framework of the user participation behavior in digital ancient book video.Then,it uses the fuzzy set qualitative comparative analysis method to obtain the configuration paths that affect the user participation behavior in digital ancient book video,thereby inducing the corresponding configuration modes.The study shows that there are six configuration paths that reaching the same goal by different ways in the user participation behavior in digital ancient book video,which can be further summarized into three different configuration modes of user participation behavior:situational-cognitive-oriented,comprehensive-oriented,and situationalemotional-oriented.Finally,it provides practical enlightenments for better content generation of digital ancient book video and the protection and inheritance of excellent cultural classics in ancient book protection units.
作者
张宁
李俊腾
袁勤俭
ZHANG Ning;LI JunTeng;YUAN QinJian(School of Information,Guizhou University of Finance and Economics,Guiyang 550025,P.R.China;Data Science Space of Library,Guizhou University of Finance and Economics,Guiyang 550025,P.R.China;School of Information Management,Nanjing University,Nanjing 210023,P.R.China)
出处
《数字图书馆论坛》
CSSCI
2024年第7期19-28,共10页
Digital Library Forum
基金
全国古籍整理出版规划领导小组办公2022年度古籍工作重点课题“我国古籍存藏机构数字化资源公益性利用研究”(编号:22GJK003)资助。