摘要
在数字经济时代,通过数字技术和数据资源深化“商”与“农”的融合已成为推动农产品生产经营提质增效的重要抓手,在高职院校中开设面农商贸类相关课程建设对促进数字乡村建设、实现乡村振兴有重要现实意义。文章以数字乡村建设需求为导向,整理目前高职院校商务数据分析课程建设现状与不足,针对高职学生向农思想动能不足、面农专业实践能力不够的问题,以“数商兴农”为视角结合OBE理论探讨高职院校“商务数据分析”课程改革。以涉农数据分析项目实战为主线,从课程目标注重数据兴农、课程内容体现农业数据、教学实施结合参与农岗、课程评价体现服务涉农需求等角度构建课程体系,并提出高职院校“商务数据分析”课程建设建议,以期实现高职院校“商务数据分析”课程与数字乡村建设供需的协调发展。
In the era of digital economy,deepening the integration of“business”and“agriculture”through digital technology and data resources has become an important means to promote the quality and efficiency of agricultural product production and operation.The implementation of agricultural and commercial courses in vocational colleges has important practical significance for promoting digital ru⁃ral construction and achieving rural revitalization.This article is guided by the demand for digital rural construction and summarizes the current status and shortcomings of the construction of business data analysis courses in vocational colleges.In response to the problems of insufficient motivation for agricul⁃tural thinking and inadequate practical ability of agricultural majors among vocational college students,this article explores the reform of business data analysis courses in vocational colleges from the perspec⁃tive of“promoting agriculture through digital commerce”and OBE theory.Taken the practical applica⁃tion of agricultural data analysis projects as the main line,the curriculum system is constructed from the perspectives of emphasizing the development of agriculture through data in the course objectives,reflect⁃ing agricultural data in the course content,integrating teaching implementation with participation in ag⁃ricultural work and evaluating courses to meet the needs of agriculture.Suggestions for the construction of business data analysis courses in vocational colleges are proposed,aiming to achieve the coordinated development between the supply and demand of business data analysis courses in vocational colleges and digital rural construction.
作者
毛沥悦
饶智中
MAO Liyue;RAO Zhizhong(Chongqing College of Electronic Engineering,Chongqing,401331,China)
出处
《重庆电子工程职业学院学报》
2024年第1期101-108,共8页
Journal of Chongqing College of Electronic Engineering
基金
重庆市2022年职业教育教学改革研究项目“‘数商兴农’视角下高职院校商务数据分析课程改革与实践研究”(项目编号:GZ223055)
重庆电子工程职业学院2023年课程思政研究课题“以数字乡村建设为导向的高职院校商务数据分析课程思政模式探索”(项目编号:2023KCSZ006)的研究成果之一。
关键词
数商兴农
商务数据分析
高职院校
课程改革
OBE理论
digital agriculture
business data analysis
vocational colleges
curriculum reform
OBE theory.
