摘要
文创产品是文化与设计创意的结合体,是我国传统文化的衍生品。随着世界各类文化的不断碰撞,我国传统文化也受到了冲击。将壮族三月三节日中的艺术元素进行分析并简洁提炼,运用在作品创作中,创作出具有当代性的艺术作品,通过传播手段和传播媒介,唤醒人们心中的文化认同感,从而构建起系统性、全方位的传播模式,打造创新型节庆。
The creative product is a combination of culture and design creativity,which is the derivative of Chinese traditional culture.With the continuous collision of various cultures in the world,the traditional culture of our country is also impacted.The artistic elements in the Sanyuesan festival of the Zhuang ethnic group are analyzed and briefly refined,and applied in the creation of works to create contemporary works of art.Through communication means and media,people's sense of cultural identity is awakened,so as to build a systematic and all-round communication mode and create innovative festivals.
作者
张民琰
ZHANG Minyan(Guangxi Mechanical and Electrical Vocational and Technical College,Nanning 530007,China)
出处
《西部皮革》
2023年第3期117-119,共3页
West Leather
基金
2022年度广西高校中青年教师科研基础能力提升项目“创新视域下‘壮族三月三’文化元素在艺术创作中的视觉转化与应用研究”(2022KY1052)。
关键词
三月三节庆
艺术元素
视觉转化
传播
Sanyuesan Festival
artistic elements
visual transformation
spread
