摘要
目的为保护羌族文化的传承和发展,提高羌族文化产业经济价值,提出一种基于形状文法的羌绣纹样创新方案。该纹样方案既包含羌绣传统民族特征;又与时俱进,符合当代审美。创新纹样与设计产品有机融合形成具有羌族特征的文创产品,传播羌族民族文化,建立民族自信。方法首先,将收集的羌绣纹样资料进行提取、筛选、组合;然后,提取核心纹理,运用形状文法设计基本图形元素;最后,运用形状文法对基本图形元素进行演变,设计出新的纹理方案。结论基于传统羌绣纹理,运用形状文法产出纹理创新方案。以不同形式的设计产品为应用载体,使纹样创新方案和其有机融合,形成具有文化内涵的文创产品,由此增加传播羌族文化的媒介和途径,提升文创产品的文化价值和经济价值。
The work aims to propose an innovation pattern scheme based on shape grammar to protect Qiang minority culture’s inheritance and development and improve the economic value of Qiang’s cultural industry.The pattern scheme includes both Qiang embroidery’s traditional characteristics and contemporary aesthetics.Blending innovative pattern and design products organically could form cultural and creative products of Qiang characteristics,propagate Qiang’s culture and build Qiang’s confidence.The collected Qiang embroidery data were extracted,filtered and combined.The core pattern was extracted and the basic elements were designed by shape grammar.Finally,the evolvement of basic elements was conducted by shape grammar to create the new innovative pattern.The innovation pattern scheme is made through shape grammar and traditional Qiang embroidery pattern.Cultural and creative products of cultural connotation are formed by blending innovative pattern scheme and different kinds of design products in order to increase methods to propagate Qiang’s culture and increase their cultural value and economic value.
作者
刘靓
LIU Liang(Southwest University of Science and Technology,Mianyang 621010,China)
出处
《包装工程》
CAS
北大核心
2020年第24期294-300,共7页
Packaging Engineering
关键词
羌绣
羌族文化
形状文法
纹样设计
文创产品
Qiang embroidery
Qiang culture
shape grammar
pattern design
cultural and creative product