期刊文献+

新能源汽车营销专业实训教学改革与探索

Reform and Exploration of Training Teaching for New Energy Automobile Marketing Major
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摘要 新能源汽车是一个前景广阔的新兴产业,为了抓住行业发展的契机,很多职业院校设置了新能源汽车营销专业,但是在实际教学过程中出现了很多问题比如任课教师教学能力欠缺,知识储备不够;没有完善的教学资源库,摸着石头过河;缺乏实训设备,无法锻炼学习实践技能;课程体系不完善等,针对上诉情况,本文从实际情况出发,找出问题存在的原因以及解决措施,为本专业的实训教学提供借鉴。 New energy vehicles are a promising emerging industry.In order to seize the opportunity of industry development,many vocational colleges have set up new energy vehicle marketing majors.However,many problems have appeared in the actual teaching process,such as the lack of teaching ability of teachers,insufficient knowledge reserve,no comprehensive teaching resource bank,imperfect curriculum system,and lack of training equipment,which makes the college unable to train students’practical skills etc..Vocational colleges are,as the saying goes,crossing the river by feeling the stones.In response to the situation,this article starts from the actual situation to find out the cause of the problem and find solutions to these problems so as to provide reference for the training and teaching of this major.
作者 薛利华 Xue Lihua
出处 《时代汽车》 2020年第21期38-39,共2页 Auto Time
基金 浙江交通技师学院院级课题(基于新能源汽车发展下的汽车营销实训教学改革与探索)。
关键词 新能源汽车 营销 实训 教学 new energy vehicles marketing training teaching
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