摘要
高校加强中华优秀传统文化宣传教育,是国家文化强国战略的需要,是推进文化传承与创新的需要,是培养社会主义合格建设者和接班人的需要。本文分析了媒体融合背景下高校中华优秀传统文化宣传教育面临的若干问题,从推动深层文化认知、建设校本化传统文化教育资源、培养高度文化自信三个方面提出了媒体融合背景下高校加强中华优秀传统文化宣传教育的新思路。
To strengthen the promotion and education of Chinese excellent traditional culture in Colleges and universities is the need of the strategy of national cultural power,the need of promoting cultural inheritance and innovation,and the need of training qualified builders and successors of socialism.This paper analyses some problems in the promotion and education of Chinese excellent traditional culture in Universities under the background of media convergence,and puts forward new ideas to strengthen the promotion and education of Chinese excellent traditional culture in Universities under the background of media convergence from three aspects:promoting deep cultural awareness,Constructing school-based traditional cultural and educational resource,and cultivating high cultural confidence.
作者
沈哲琼
罗旻敏
SHEN Zhe-qiong;LUO Min-min(Jimei University,Xiamen 361021,Fujian)
出处
《湖南工业职业技术学院学报》
2020年第2期45-48,60,共5页
Journal of Hunan Industry Polytechnic
基金
2017年福建省中青年教师教育科研项目“交融创新:高校中华传统文化跨媒介传播研究”(批准号JZ170214)的阶段性成果。
关键词
媒体融合
中华优秀传统文化
宣传教育
media integration
Chinese excellent traditional culture
promotion and education