摘要
本文运用文献资料、专家访谈、逻辑分析等方法,对小篮球运动的概述、发展小篮球运动的价值以及在国内的发展困境和推广路径进行研究。研究表明,制约当前小篮球运动发展的主要因素包括社会对小篮球运动的认识普遍不足、专项资源匮乏、赛事活动偏少。建议:提出小篮球运动推广路径,即形成政府引导、体育协会落实的发展路径,积极优化专项体育资源,广泛举办小篮球赛事,积极传播并推广,形成赛事品牌,全方位促进我国小篮球运动的发展。
This study uses literature,expert interviews,logical analysis and other methods to study the overview of small basketball,the value of developing small basketball,the development dilemma and promotion path in China.The research shows that the main factors restricting the development of small basketball include the lack of social awareness of small basketball,the lack of special resources,and the lack of events.Suggestions:put forward the promotion path of small basketball,that is,form the development path guided by the government and implemented by sports associations,actively optimize special sports resources,widely hold small basketball events,actively spread and promote,form the event brand,and comprehensively promote the development of small basketball in China.
出处
《当代体育科技》
2020年第8期217-219,221,共4页
Contemporary Sports Technology
关键词
小篮球运动
发展困境
推广路径
Small basketball
Development dilemma
Promotion path
