摘要
当前全社会阅读推广依旧如火如荼,活动同质化问题不可避免地存在于各级各类图书馆中。地方高校图书馆在阅读推广活动中秉持本土化运作的理念,积极融合本土文化元素,重视差异化、个性化和创新性,或可有效避免“千馆一面”“万馆同声”的趋同复制现象,保障阅读推广持续有效地进行。
At present,the whole society is carrying out reading and promotion in full swing,but the problem of homogenization of activities exists in the libraries at all levels.Under such circumstances,local university libraries can actively integrate local cultural elements into their reading promotion activities,thus avoiding homogenization and achieving differentiated and personalized development in the reading promotion activities in the local university libraries.
作者
张书美
许婕
ZHANG Shu-mei;XU Jie(Jiangxi Normal University,Nanchang 330022,China)
出处
《大学图书情报学刊》
2020年第2期88-91,共4页
Journal of Academic Library and Information Science
基金
江西师范大学图书馆2019年度馆设课题“基于赣鄱文化元素的江西高校图书馆阅读推广创新研究”。
关键词
本土文化
阅读推广
地方高校
全民阅读
local culture
reading promotion
local university
nationwide reading
