摘要
近年来文化旅游、生态旅游已成为旅游业发展的一个新趋势.在十九大报告里提出生态文明建设和绿色发展,武当山生态旅游资源和文化旅游资源得天独厚,结合现代理念对武当山的生态文化旅游资源进行介绍,并提出相适的发展模式和发展方向,为武当山旅游可持续健康发展提供参考.
In recent years,cultural tourism and ecotourism have become a new trend in tourism industry.In the 19th National Congress report,ecological civilization and green development were proposed.The ecological and cultural tourism resources in Wudang Mountains are uniquely endowed,and the ecological and cultural tourism resources in Wudang Mountain are introduced in accordance with modern concepts.The corresponding development model and marketing strategies are put forward to provide reference for the sustainable and healthy tourism development of Wudang Mountains.
作者
杨蓓蓓
YANG Bei-bei(School of Economy and Management,Hanjiang Normal University,Shiyan 442000,China)
出处
《汉江师范学院学报》
2019年第6期52-56,共5页
Journal of Hanjiang Normal University
基金
2019年度十堰市社会科学思想库指导性课题,课题名称:汉江生态经济带生态文化旅游营销策略研究——以武当山为例(课题编号:sysk2019067)。
关键词
武当山
生态文化旅游
发展研究
Wudang Mountains
ecological and cultural tourism
development research
