摘要
当今,我国体育行业处于加速发展阶段,各企业参与其中构建生态基础,如建设体育商城,可以将线下的资源放到线上的电子商务平台,实现在线上打开用户流量的入口;同时开设线下体验店,为用户提供线下多元化体验,打通线上线下资源渠道,从而得到更多发展机会。随着互联网+体育被纳入国家顶层设计,提升至国家战略层面,奠定全民运动浪潮的群众基础,研究社交体育“约球呗”APP,这正是切入点,具有实际意义。
Today,China's sports industry is in an accelerated development stage,and all enterprises participate in building an ecological foundation.For example,building a sports mall can put offline resources on the online e-commerce platform to realize the opening of user traffic on the line;and opening offline experience store provides users with a diversified offline experience,and open up online and offline resource channels to gain more development opportunities.With the Internet+sports being included in the national toplevel design,upgrading to the national strategic level,laying the mass base for the wave of the national sports,and studying the social sports"Yueqiubei"APP,this is the entry point and has practical significance.
作者
谭力文
秦智
TAN Li-wen;QIN Zhi(Chengdu University of Information Science and Technology,Chengdu 610225,China)
出处
《价值工程》
2020年第2期236-237,共2页
Value Engineering
基金
2019年度大学生创新训练计划项目（S201910621038X）
