摘要
轻奢品线上市场近年发展势头强劲,消费群体和区域的扩大使其在电子商务中逐渐占据重要的地位。伴随着跨境电子商务的兴起,跨境轻奢品物流越来越受关注。相比于普通商品,轻奢品的特性使得其对物流业务有着更专业的要求,因此,近年轻奢品市场的发展给物流企业带来新问题和更多的挑战。文中从包装绿色化、快递包裹丢损率两个方面入手,分析目前跨境轻奢品物流业务存在的问题及相关原因。同时,从包装工艺、流程规划及信息建设几个角度提出一些改进建议。
Recently,the affordable luxury goods trade has strong momentum of development basing on cross-border e-Commerce.The growing of consumer and consumption region attracts more and more attention,which makes luxury goods occupy an important part in the market.Previously,the special characteristics of luxury goods require more professional services for logistics.Therefore,logistics enterprises will face new problems and challenges in this area.It focuses on the eco-logistics and the damage rate of express packages to analyze the luxury logistics.Furthermore,it will provide some countermeasures based on packaging technology,improvement of operation and information system.
作者
胡歆
HU Xin(Jinhua Polytechnic,Jinhua 321000,China)
出处
《物流工程与管理》
2019年第12期62-64,共3页
Logistics Engineering and Management
关键词
轻奢品
跨境电子商务
绿色物流
丢损率
affordable luxury
cross-border e-commerce
eco-logistics
damage rate of packages
