摘要
武汉市作为中国中部地区的重要城市,拥有厚重的历史文化底蕴和丰富的文化旅游资源。借用SWOT模型分析武汉市文化旅游资源,发现武汉文化旅游资源开发存在文化旅游形象定位不明确、市内道路交通状况不佳、文化旅游资源开发力度不够和旅游资源开发不合理对旅游地社会、文化和环境造成不良影响等一系列问题,根据问题提出相应的建议,从而促进武汉市文化旅游产业的发展。
As an important city in the central region of China,Wuhan has a rich historical and cultural heritage and rich cultural tourism resources.In this paper,the SWOT model is used to analyze cultural tourism resources in Wuhan.It is found that cultural tourism resources development in Wuhan has the problem of unclear cultural tourism image positioning,poor road traffic conditions in the city,insufficient development of cultural tourism resources,and unreasonable development of tourism resources.A series of problems such as cultural and environmental adverse impacts have been raised,and corresponding suggestions have been made according to the issues,so as to promote the development of Wuhan’s cultural tourism industry.
作者
张浩东
ZHANG Hao-dong(National Research Center of Cultural Industries,Central China Normal University,Wuhan 430079,China)
出处
《武汉职业技术学院学报》
2018年第6期105-110,共6页
Journal of Wuhan Polytechnic
