摘要
本文通过实证研究手段 ,对沪渝两地的假日出游市场进行了问卷调查 ,通过统计分析 ,得出了两地假日出游市场的共性特征、差异性特征和个性特征。由此提出从区域经济、区域文化的视野用实证方法来深入研究假日旅游市场的开发问题。
By means of demonstrative research, this paper studies the holiday tourism market in Shanghai and Chongqing. By analyzing the statistics of the questionnaires, the author has found the general characters, differences and specific characters in the holiday tourism market in the two cities. Therefore, the author suggests that the research on holiday tourism market should be made from the viewpoint of regional economy and regional culture.
出处
《旅游学刊》
CSSCI
北大核心
2002年第5期40-44,共5页
Tourism Tribune
