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基于校园文化资源的文创产品开发与产学研模式探索 被引量:25

EXPLORATION OF PRODUCT DEVELOPMENT AND PRODUCTION,TEACHING AND RESEARCH MODELS BASED ON CAMPUS CULTURAL RESOURCES
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摘要 针对高校文化资源和设计学科参与的文创产学研模式进行探索研究,通过分析和构建文化资源的文创产品开发策略,从文化资源的发掘与利用和文化资源的设计与转化方面,建立教学层面和实践层面的文创开发产学研模式。探讨了文化资源的发掘准则,建立了文化资源设计转化方式,讨论了教学与实践中产学研实施路线,以西大印象文创设计项目为案例,阐述了基于文化资源的文创开发产学研模式。 Exploring and researching the models of cultural,business,production and research in colleges and universities in terms of cultural resources and design disciplines. Through the analysis and construction of cultural resources cultural product development strategy,from the exploration and utilization of cultural resources and the design and transformation of cultural resources,establish a model of production,learning and research in teaching and practice. Explored the criteria for excavation of cultural resources,established a cultural resource design transformation method,discussed the implementation of production,teaching and research in teaching and practice,Impression of Northwest University cultural and creative design project as a case,explained the cultural and creative development model based on cultural resources.
出处 《设计》 2018年第19期51-53,共3页 Design
基金 西北大学教学研究与成果培育项目(JX17063)
关键词 高校文化 文创产品 产学研 University culture Culturaland creativeproducts Production academic research
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