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媒介融合环境下的我国民族传统音乐传播方式研究 被引量:9

Research on the Traditional Music Propagation in China under the Media Fusion Environment
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摘要 自21世纪以来,随着互联网与计算机技术的发展,传统传播媒介与新型媒介不断融合,使我国民族传统音乐传播方式发生了改变。为了促进我国民族传统音乐的传播与发展,在此,基于媒介融合环境下,采用文献查阅法、举例论证法等,从我国民族传统音乐传播方式入手,根据当前民族传统音乐传播现状,分析了我国民族传统音乐的传播特点与传播契机;提出了媒体融合环境下我国民族传统音乐传播策略,为我国传统民族音乐发展提供参考。 Since the 21 st century, with the development of Internet and computer technology, traditional communication media and new media have been continuously integrated, which has changed the way of communication of music. In order to promote the national traditional music dissemination and development of our country, in this paper, the research based on the medium fusion environment, for example demonstrated by the methods of literature review, method, etc, from the spread mode of Chinese traditional music. Then, according to the current national traditional music transmission, the transmission characteristics and communication opportunities of national traditional music are analyzed. Finally, in the perspective of development, this paper puts forward the music communication strategy of China's national tradition in the context of media integration, and provides some help for the development of music in China's traditional ethnic group.
作者 王茹 WANG Ru(Xuchang University, Xuchang, I-Ienan 461000, Chin)
机构地区 许昌学院
出处 《贵州民族研究》 CSSCI 北大核心 2018年第2期131-134,共4页 Guizhou Ethnic Studies
基金 2018年度河南省教育厅人文社会科学项目"中国传统音乐在当代的传播与流变研究"(项目编号:2018-ZZJH-500)的阶段性成果
关键词 媒介融合 民族传统音乐 音乐传播 传播方式 传播策略 media convergence, National tradition music, Music propagation, Transmission mode, Communication strategy
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