摘要
"复活书店"是电商与新媒体结合的产物,它的运营理念和推广风格引起读者对实体书店的再次关注。对复活书店的特点、运营理念进行介绍和研究,可以为高校图书馆人性化环境建设提供借鉴,从图书馆新观念、新服务、新空间、新体验四个角度出发,着力分析高校图书馆应打造鲜明的品牌文化、加强人文关怀、突出休闲功能及搭建多元共享平台等。
Resurrection bookstore is the product of the combination of electricity providers and new media, its business philosophy and promote the style of the reader＇s attention to the physical bookstore. Introduction and Research on the characteristics and the resurrection bookstore business philosophy, can provide a reference for the construction of the library of humanity, from four angles of Library of new ideas, new services, new space, new experience, focus on the analysis of the university library should build a distinctive brand culture, strengthen the humanistic care, the leisure function and build the multi sharing platform.
出处
《图书馆》
CSSCI
北大核心
2017年第10期66-69,共4页
Library
基金
福建省教育厅立项项目"职业院校引入创客空间的探索与实践"(项目编号:JAS161008)研究成果
关键词
复活书店
高校图书馆
人文关怀
品牌推广
Resurrection bookstore College Library Humanistic care Brand promotion
