摘要
仪式化传播的核心是"共享信仰",这一文化传播理念克服了传统传递观的弊端,是红色文化传播需要引入的新型传播理念。促进红色文化的仪式化传播,需要把握红色文化仪式化传播的"场域"特征,加强红色文化的仪式化"编码",通过"事件传播"和"日常传播"相结合的形式促进红色文化广泛传播,增强中国人民的文化认同、民族认同和国家认同。
The core of the ritualized dissemination of a culture is "shared belief", which overcomes the drawbacks of the traditional view of transmission. It is a new concept of communication that needs to be introduced in the red culture communication. The aim is to promote ritualized dissemination of red culture and strengthen the encoding of the red culture by combining "events dissemination" and "daily dissemination" and to enhance people's cultural ethnic and national identity.
出处
《鸡西大学学报(综合版)》
2016年第12期151-153,共3页
JOurnal of Jixi University:comprehensive Edition
基金
教育部人文社科高校思政专项"大学生社会责任感的内涵及其培养机制研究"(13JDSZ2083)
关键词
红色文化
仪式化
传播
red culture
ritualized
communication