摘要
陕西是我国的教育资源大省,接收海外留学生居全国前列,是具有发展研学旅游的巨大潜在市场,但目前在国际合作、部门协调机制、管理规范化等方面仍存在一些制约研学旅游发展的现实问题。针对此,应从政策和措施着手,搭建有效平台,加强区域合作,强化对入境研学的旅游宣传力度,加强安全保障,设计差异化与多样化的主题产品,促进陕西研学旅游的发展。
Shaanxi is a large province with rich educational resources and immense market potentials in tourism research,ranking first in China in receiving foreign students.However,there exist some problems in the aspects of international cooperation,sector coordination mechanism,management standardization,etc.In light of policies and measures,suggestions are proposed to build more effective platforms,to strengthen the regional cooperation,to enhance the popularity of tourism research,to ensure the safety guarantees,design differentiated and diversified theme products so as to promote the development of Shaanxi tourism research.
出处
《唐都学刊》
2016年第3期112-115,共4页
Tangdu Journal
基金
陕西省旅游局课题:"陕西省修学旅游市场发展研究"(sxta2014005)
关键词
陕西
研学旅游
提升策略
Shaanxi
tourism research
promotion strategy
