中国企业海外投资的企业社会责任——基于案例分析的研究被引量：15

The Corporative Social Responsibility of the Chinese Enterprises in Overseas Investment:An analysis Based on Case Studies

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摘要近年来我国企业对外投资增长较快,但也出现了企业与当地居民产生矛盾、投资利益得不到保护、恶性事故频发等一系列问题,这既制约和阻碍了企业的可持续发展,也影响到了我国的整体形象。通过借鉴国外促进企业社会责任举措,本文认为我国"走出去"企业需要积极履行与自身能力相匹配的社会责任,在东道国追求经济利益的同时要更加注重其所带来的社会影响,通过履行企业社会责任来打造软实力,最终运用软实力来化解海外投资过程中所遇到的非传统风险,防范在"一带一路"合作中出现重大事故。 With the rapid development of overseas investment from Chinese enterprises,a series of problems emerge,including conflicts with local residents,lack of investment protection,frequent accidents and so on.These problems contribute to unsustainability of the Chinese enterprises and damage to China＇s national image.In reference to the effective measure of taking Corporative Social Responsibility（CSR） by companies from other countries,this article suggests that the Chinese enterprises need active performance of adequate CSR in the local society,and put more emphasis on producing good social influences,so as to better balance between economic interest and social impact on the country they invest in.With the performance of CSR,it will be easier for them to reduce the unconventional risks in overseas investment and prevent future risks in the Belt and Road cooperation.

作者沈铭辉张中元

机构地区中国社会科学院亚太与全球战略研究院

出处《中国社会科学院研究生院学报》 CSSCI 北大核心 2016年第2期53-61,共9页 Journal of Graduate School of Chinese Academy of Social Sciences

基金中国-东盟研究院"教育部长江学者和创新团队发展计划"资助(合同编号:CW201405) 国家社科基金项目"亚太主要区域贸易协定的生产网络效应与中国对策研究"(项目编号:14BGJ046)阶段性研究成果

关键词企业社会责任海外投资国家形象非政府组织 corporative social responsibility（CSR） overseas investment national image non-government organization（NGO）

分类号 F279.2 [经济管理—企业管理] F270 [经济管理—企业管理]

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