期刊文献+

众包竞赛中解答者创新绩效影响因素研究——感知风险的调节效应 被引量:20

Factors Affecting Innovation Performance of Solvers in Crowdsourcing Contest: The Moderating Role of Perceived Risk
原文传递
导出
摘要 众包竞赛作为实现大众创新的一种有效模式,已经在企业R&D创新中突显优势,不仅给发布众包竞赛任务的企业或个人带来低成本和惊喜的创意方案,还使解答者个人或团队利用其才能和空闲时间创造价值,实现收益。以"任务中国"上255位解答者的数据为样本,分析了解答者创新绩效影响因素及解答者风险偏好在其中的调节作用。结果表明:(1)解答者披露私有信息减少了发布者的信息不对称,促进了解答者绩效的提高;此外,解答者通过服务保证获得发布者信任,有利于提高其创新绩效;(2)在解答者参与经验中,工作史并没有提高解答者能力,故对提高绩效无显著影响;但在参与过程中,解答者受先前中标经验的束缚而降低了其创新绩效;(3)在解答者感知风险较高的情况下,风险规避的解答者更倾向披露私有信息而提高其创新绩效;但是,风险规避的态度会促使解答者采取保守的解答策略,使得服务保证和参与经验对创新绩效的作用减弱。 As an efficient crowd-innovation modal, crowdsourcing innovation contest have been highlight advantages in firms' R&D. Crowdsourcing not only brings lower innovation cost and surprising creative solutions for sponsors, but also creates value and profit for solvers by utilizing the spare time. The factors influencing the performance of solvers as well as the moderating effect of perceived risk are studied, and by taking the survey of 255 solvers in Tasknc.com as sample, a empirically study is carried out.Results indicate that: (1) With disclosing the private information, the solvers diminish the information asymmetry, and promote the innovation performance; while the solvers acquire the trust from the sponsor through the service guarantee, and improve the innovation performance. (2) Working history has no significantly impact on innovation performance, but the constraint of previous bidding experience lower the innovation performance. (3) Under the conditions of higher perceived risk, risk aversions will disclose their private information, and increase their innovation performance; but the attitude of risk aversion make solvers take the conservative strategy, which lower the effect of service guarantee and participation experience on the innovation performance.
机构地区 南开大学商学院
出处 《科学学与科学技术管理》 CSSCI 北大核心 2016年第2期21-29,共9页 Science of Science and Management of S.& T.
基金 国家自然科学基金项目(71071080) 国家社会科学基金项目(15BGL074)
关键词 众包竞赛 创新绩效 私有信息披露 服务保证 参与经验 感知风险 crowdsourcing contest innovation performance private information disclosing service guarantee experience perceived risk
  • 相关文献

参考文献40

  • 1Blohm I, Leimeister J M, Krcmar H. Crowdsourcing: How to benefit from (too) many great ideas[J]. MIS Quarterly Executive, 2013,12(4):199-211.
  • 2Mortara L, Ford S J, Jaeger M. Idea competitions un- der scrutiny: Acquisition, intelligence or public rela- tions mechanism?[J]. Technological Forecasting and So- cial Change, 2013,80(8):1563-1578.
  • 3Terwiescb C, Xu Y. Innovation contests, open innova- tion, and multi-agent problem solving[J]. Management Science, 2008,54(9):1529-1543.
  • 4Di Palantino D, Vojnovic M. Crowdsourcing and all-pay auctions[C]. Stanford: Proceedings of the 10th ACM Conference on Electronic Commerce, 2009.
  • 5Liu T X, Yang J, Adamic L A, et al. Crowdsourcing with all-pay auctions: A field experiment on Taskcn[J]. Management Science, 2014,60(8):2020-2037.
  • 6Frei B. Paid Crowdsourcing: Current State & Progress Toward Mainstream Business Use[R]. San Francisco: Smartsheet White Paper, 2009.
  • 7Barnes S A, Green A, Hoyos M. Crowdsourcing and work: Individual factors and circumstances influencing employability[J]. New Technology, Work and Employ- ment, 2015,30(1):16-31.
  • 8王姝,陈劲,梁靓.网络众包模式的协同自组织创新效应分析[J].科研管理,2014,35(4):26-33. 被引量:44
  • 9Marjanovic S, Fry C, Chataway J. Crowdsom'cing based business models: In search of evidence for innovation 2.0[J]. Science and Public Policy, 2012,39(3):318-332.
  • 10Zogaj S, Bretschneider U, Leimeister J M. Managing crowdsourced software testing: A case study based in- sight on the challenges of a crowdsourcing interrne- diary[J]. Journal of Business Economics, 2014,84(3): 375-405.

二级参考文献110

  • 1韩建军,程玉,郭耀煌.基于非对称成本的设计竞赛博弈模型及奖金设置[J].运筹与管理,2005,14(2):84-90. 被引量:7
  • 2刘卫民,陈继祥.内生溢出与R&D竞争、合作的激励问题[J].管理工程学报,2006,20(3):1-5. 被引量:25
  • 3张娥,杨飞,汪应洛.网上交易中诚信交易激励机制设计[J].管理科学学报,2007,10(1):64-70. 被引量:28
  • 4Wirtz, J., 1998, "Development of a Service Guarantee Model", Asia Pacific Journal of Management, (15), pp.51-75.
  • 5Lee Kyuho, 2006, "Exploring the Impacts of Service Guarantee Strategy in the Casual Restaurant Sector", Unpublished Ph. D. Dissertation, Virginia Polytechnic Institute and State University.
  • 6Hays, J. M., Hill, A. V., 2006, "Service Guarantee Strength: The Key to Service Quality", Journal of Operations Management, (24), pp.753-764.
  • 7Kashyap R., 2001, "The Effects of Service Guarantees on External and Internal Markets", Academy of Marketing Science Review, (10), pp.1-19.
  • 8Sowder, J., 1996, "The 100% Satisfaction Guarantee: Ensuring Quality at Hampton Inn", National Productivity Review, 15(2), pp.53-66.
  • 9Firnstahl, T. W., 1989, "My Employees are My Service Guarantee", Harvard Business Review, 67 (July-August), pp.28- 32.
  • 10Hart C. W. L., 1993, Extraordinary Guarantees, New York, NY: American Management Association.

共引文献107

同被引文献243

引证文献20

二级引证文献132

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部