摘要
近年来,随着微博对高校影响的持续深入,高校校园微博化的趋势逐渐形成,微博已经成为高校师生、生生交流互动的重要平台,成为高校开展校园文化建设的重要载体。与此同时,高校官方微博的纷纷建立,也正是适应了校园微博化的这一发展趋势。由于高校在利用微博开展校园文化建设上还存在着经验不足、认知水平有限等问题,校园文化建设还不够完善。对此,高校要全面认识和把握微博的特征及其对校园文化的影响,积极从微博监管、互动机制、育人机制、人才队伍建设、网络大格局构建等方面着手,努力推进和实现校园文化建设微博利用的科学化水平。
In recent years,with the deepening of Micro-blog affecting on universities,the university campus micro-blog trend is increasingly forming,and micro-blog has become an important platform for teacher-students,student-students interaction and important carrier of campus culture construction. In the meantime,the establishment of University official micro-blog in succession is also adapted to the important trend of the campus micro-blog. As a result of existing lack of experience,limited cognitive level in micro-blog utilization of the campus culture construction,the campus culture construction is not yet adequate. In this regard,universities should understand comprehensively and take a grasp of microblog characteristics and its influence on campus culture,and strive to promote and realize the scientific level of microblog utilization in the campus culture construction from micro-blog regulation,interaction mechanism,education mechanism,talent team construction,network pattern construction and other aspects.
出处
《重庆邮电大学学报（社会科学版）》
北大核心
2015年第4期75-80,共6页
Journal of Chongqing University of Posts and Telecommunications(Social Science Edition)
基金
辽宁省社会科学规划基金项目:网络时代高校思想政治教育标语创新研究(L14CS2052)
大连海洋大学党建
思政和文化课题项目:微博在校园文化建设中的作用及建设研究(YB2013013)
关键词
微博
校园文化建设
对策
micro-blog
campus culture construction
countermeasures
