摘要
中国对于公交出行满意度的研究主要集中在服务质量指标的制定、乘客意向信息采集等方面,对出行满意度的影响因素缺少深入分析。结合安徽省铜陵市居民公交出行意向调查数据,对通勤乘客和非通勤乘客的公交出行服务需求特征进行分析。在此基础上构建结构方程模型,探究乘客公交出行满意度的影响因素。模型结果表明,通勤乘客更重视公交服务的经济性、便捷性和可达性,而非通勤乘客更重视可靠性和舒适性;经济性和可达性需求对通勤乘客满意度有显著积极影响,而便捷性、可靠性和舒适性需求对所有公交乘客满意度均有显著消极影响。由此,针对两类乘客分别提出提升公交出行满意度的措施。
Previous studies on transit satisfaction in China mainly focus on the establishment of service quality indicators and collection of passengers’ stated preferences, but rarely investigate the affecting fac-tors. Based on the stated preference survey of residents’ transit travel in Tongling, Anhui, this paper ana-lyzes the characteristics of transit service demand for commuters and non-commuters. A structural equation model is developed to investigate the factors affecting passenger transit satisfaction. Results show that com-muters pay more attention to the economic efficiency, convenience and accessibility of transit service;while non-commuters more focus on reliability and travel comfort. Demands for economic efficiency and accessibility exhibit a significantly positive impact on the satisfaction of commuters; while demands for convenience, reliability and comfort demonstrate a significantly negative impact on all passengers. Finally, the paper proposes measures to improve the satisfaction for both types of passengers.
出处
《城市交通》
2014年第4期65-71,共7页
Urban Transport of China
基金
国家重点基础研究发展规划项目计划(973计划)项目"公交主导型多方式交通网络的协同机理与耦合理论"(2012CB725400)
