摘要
从现代信息技术以及网络技术发展的角度出发 ,论述了网络广告作为一种新的广告传播媒体的性质、特征以及发展趋势 ,并提出了从设计教学方面 。
From the viewpoint of modern info-technology and the development of web technology,this article focuses on web advertisement and its quality,characteristics and the trend of development.With regard to design education,the author also proposes some thoughts and methods on how to face the challenge of web advertisement,the new member of mass media.
出处
《株洲工学院学报》
2002年第3期114-115,共2页
Journal of Zhuzhou Institute of Technology
