摘要
“大理风光二日游”是大理市在’99昆明世界园艺博览会期间新推出的一个旅游产品 ,但它推出以后不久即遭遇“滑铁卢”。本文通过对这一典型案例的回顾和分析 ,力求从中总结出某些带有规律性的结论。
Dali Two-Day Tour” was a tourism product featured during ’99 Kunming World Horticultual Exposition”,However it encountered “Waterloo” shortly after its promation.This article,through retrospect and analysis of this typical case,tries to summarize some regular conclusions.
出处
《旅游学刊》
CSSCI
北大核心
2002年第2期29-31,共3页
Tourism Tribune
