摘要
高校危机网络媒体策略研究是一个比较新的课题,我国现在已经开始重视网络监管和改善网络危机处理方式。本项课题研究旨在发现高校危机管理的新理念,发掘高校危机中网络传播的传播规律,设计相关的控制模型,真正化解危机甚至做到化危机为机遇。
The study of internet media strategy in college crisis management is a new topic. China now has pay ever growing attention to internet monitoring and the improvement of what measures should be taken in the context of an internet crisis. This article aims to defuse crises by discovering new concepts about crisis management in college, exploring the patterns of internet transmission in college crises and developing concerning models to control crises.
出处
《北京印刷学院学报》
2013年第5期25-28,共4页
Journal of Beijing Institute of Graphic Communication
关键词
网络媒体
网络舆情监控
危机管理
internet media
internet public opinion monitor-ing
crisis management
