摘要
虚拟联盟是一个动态联盟 ,是在市场信息充分情况下的一种合作对策。通过实例分析 ,用夏普利值法解决联盟成员之间的利润分配问题 ,可以避免在分配利润时只考虑投资比例这一个因素的弊端。
Virtual enterprise is a kind of cooperative strategy under sufficient market information. The Game Theory is employed to analyse the distribution of profit among the members of virtual enterprises. Apart from the proportion of investment, other factors are also considered.
关键词
虚拟企业
虚拟联盟
合作对策
利润聪明
virtual enterprises
cooperative strategy
profit distribution