摘要
文化创意产业是文化软实力的经济体现,也是促进经济增长的重要力量。基于根植性理论,选择文化创意产业的发展模式时,应综合考虑地方文化根植性所具有的特性,主要有区位的根植性、自我知识创新性、根植性的网络化效应、开放背景下利用外部资源强化根植性,这些变量对文化创意产业的发展具有重要作用。以坭兴陶产业为例,分析其地方根植性的具体表现,认为坭兴陶产业应采取"市场导向、政府引导、点面推进、嵌入价值链高端"四位一体的发展模式。
The cultural creative industry is the economic reflection of cultural soft power and an important force in promoting economic growth. Based on the theory of embeddedness, when choosing the development models of cultural creative industries, Qinzhou should comprehensively take the embeddedness characteristic such as location embeddedness, embeddedness network effects, self-innovation, the use of external resources into account. They play an important role in development of cultural crea- tive industries. Taking Qinzhou Nixing Pottery Industry as an Example, combining its embeddedness characteristics and concrete display of local embeddedness, Qinzhou city should adopt the four-in-one development mode of ＂government guidance, market o- rientation, point and surface advancing, embedding to the top of value chain＂.
出处
《钦州学院学报》
2014年第1期29-33,共5页
Journal of Qinzhou University
关键词
根植性
文化创意产业
模式
坭兴陶产业
embeddedness
cultural creative industry
mode
the Nixing pottery industry
